Compare audience fit, channels, integrations, knowledge sources, public pricing information, and operational considerations.
First, match the product to the support job
Salesforce Agentforce and SiteGPT sit in different directory categories. Decide which support job you need to solve before comparing features or prices.
Salesforce Agentforce: fit and scope
Salesforce's platform for building and deploying customer-service AI agents on CRM data and workflows.
Large organizations standardized on Salesforce that need governed agents and actions across CRM workflows.
The table below preserves each vendor’s scope and qualifiers. An unlisted feature is unverified here; it is not a claim that the feature is unavailable.
Before you decide
Salesforce Agentforce vs SiteGPT: buying questions
How should I compare Salesforce Agentforce and SiteGPT pricing?
Salesforce Agentforce: Conversation or action-credit billing. A standard action consumes 20 Flex Credits, or $0.10 at the published pack rate; a conversation can contain multiple actions. Required Service platform licenses use annual contracts. Confirm the license bundle, action mix and additional services before estimating total cost. SiteGPT: Subscription by chatbot, source-page, team-member and message allowances. Starter includes 1 bot and 1,000 pages; Growth 2 bots and 10,000 pages; Scale 3 bots and 50,000 pages. Extra 5,000-message packs cost $59/month. Refresh schedules and integrations vary by tier. Ask both vendors to quote the same expected workload, required channels, and implementation scope. Include required subscriptions and usage charges before comparing the total; the listed starting prices alone may cover different work.
Can Salesforce Agentforce and SiteGPT use my existing knowledge?
The recorded sources for Salesforce Agentforce include Salesforce CRM; Data Cloud; knowledge articles; external systems via APIs. For SiteGPT, they include website pages; sitemaps; PDFs/files; Q&A. Ask each vendor to demonstrate ingestion or live access for the exact system you use, with permissions and refresh behavior. A source missing from this directory is not proof that a vendor cannot support it.
What should I test in a Salesforce Agentforce vs SiteGPT pilot?
Use the same sample of real support requests, approved knowledge, and escalation rules in both pilots. Can it cite or restrict answers to approved knowledge? What happens when the agent is uncertain? Which actions can it complete beyond answering? Record answer quality, completed tasks, human handoffs, and total cost in the buyer worksheet. Check these specific cautions before launch: Salesforce Agentforce: Total cost depends on Salesforce edition, credits, conversations and implementation; compare like-for-like units. SiteGPT: Message and page caps apply; annual toggle can make headline prices differ from monthly billing.
automatic website crawl, citations, custom tone, human handoff, API, analytics
Company sizes
mid-market, enterprise
small, mid-market, agency
Channels
web, messaging, voice, CRM portals, Slack
website widget, API, webhooks
Integrations
Salesforce Service Cloud, Data Cloud, Slack, MuleSoft, AppExchange
website embed, Zapier/webhooks, API, common chat/helpdesk tools
Knowledge sources
Salesforce CRM, Data Cloud, knowledge articles, external systems via APIs
website pages, sitemaps, PDFs/files, Q&A
Pricing model
Conversation or action-credit billing. A standard action consumes 20 Flex Credits, or $0.10 at the published pack rate; a conversation can contain multiple actions. Required Service platform licenses use annual contracts. Confirm the license bundle, action mix and additional services before estimating total cost.
Subscription by chatbot, source-page, team-member and message allowances. Starter includes 1 bot and 1,000 pages; Growth 2 bots and 10,000 pages; Scale 3 bots and 50,000 pages. Extra 5,000-message packs cost $59/month. Refresh schedules and integrations vary by tier.
Pricing summary
AI usage from $2/conversation or $500 per 100,000 Flex Credits (USD); required Salesforce licenses cost extra. Eligible Flex Credit pay-as-you-go is billed monthly in arrears; Service licenses have separate commitments.
Starter $59/month, Growth $129/month, Scale $429/month (USD, billed monthly). Includes up to 4,000 / 10,000 / 40,000 messages respectively with GPT-4.1 mini; larger models use more allowance. Enterprise is quoted.
Free plan or trial
Free Foundations entitlement for eligible existing Salesforce customers; it is not a free standalone Service CRM subscription. Product demos and trials are available with eligibility to confirm.
Free trial available; paid subscription required for ongoing use.
Differentiator
Deep CRM data, workflow actions and enterprise governance in the Salesforce ecosystem.
Simple website-first setup and flat tiered limits for pages/messages.
Considerations
Total cost depends on Salesforce edition, credits, conversations and implementation; compare like-for-like units.
Message and page caps apply; annual toggle can make headline prices differ from monthly billing.
Consider Salesforce Agentforce when…
Large organizations standardized on Salesforce that need governed agents and actions across CRM workflows.
Deep CRM data, workflow actions and enterprise governance in the Salesforce ecosystem.
Consider SiteGPT when…
Small businesses and agencies wanting a quick website chatbot without building a helpdesk.
Simple website-first setup and flat tiered limits for pages/messages.
Verify current pricing, limits, security, and required integrations directly with each vendor before purchasing.